
Griffith University
Griffith University
Client
Griffith University
Project
Griffith University
About
BCM partnered with Griffith University to reshape perceptions about the role of university in a student's life. In a time when the value of higher education is increasingly questioned, we helped Griffith refocus its m...
Make it Matter
BCM partnered with Griffith University to reshape perceptions about the role of university in a student's life. In a time when the value of higher education is increasingly questioned, we helped Griffith refocus its message: university isn't just about getting a degree, it's about gaining purpose and making an impact.
What We Did
Creative
Creative concept development and art direction
TV + Broadcast
Television and broadcast production
Digital Experience
Digital experience design and development
Recruitment
Recruitment marketing and employer branding